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Blog

Insights

Marketing strategies, AI automation tips, and growth playbooks from the Merlyn team.

Social7 min read

What Is a Social Media Scheduler, and Why Yours Keeps Going Empty

Scheduling was never the hard part. Here is what a scheduler actually does, what it does not, and how to keep the queue full.

2026-07-28

Product6 min read

What AI Video Actually Costs: Our Full Rate Sheet

We publish the credit cost of every action in Merlyn. Here is what those numbers mean in practice, and where a month of budget really goes.

2026-07-28

Industry8 min read

The State of AI Marketing Automation in 2026

How AI is transforming the way startups and small teams run their marketing, from content creation to ad optimization.

2026-04-02

SEO6 min read

SEO vs GEO: What Founders Need to Know

Google isn't the only search engine anymore. Learn how to optimize for ChatGPT, Perplexity, and AI Overviews.

2026-03-28

Product5 min read

How Merlyn Writes 100+ Posts Per Week Without Sacrificing Quality

A deep dive into our Content Multiplier workflow: one input becomes 10+ assets across every channel.

2026-03-22

Ads7 min read

Autonomous Ad Management: How AI Runs Your Meta & Google Campaigns

How the optimisation loop behind autonomous ad management works, which guardrails make it safe, and the four things it cannot fix.

2026-03-15

Email6 min read

Email Lifecycle Automation for SaaS: From Trial to Paid

How to set up onboarding sequences, conversion flows, and win back campaigns that convert, without writing a single email.

2026-03-10

Strategy9 min read

Can AI Replace Your Marketing Agency? An Honest Comparison

We compare Merlyn vs a traditional agency across cost, speed, quality, and channel coverage, with real numbers.

2026-03-05

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